Sensationalism is the key word of Indian media now days. Whether it is of celebrities or of aam admi media will treat the news in a festival mood. The victims of these sensationalism will be sometimes innocent people when they found themselves as criminals (so is the influence of media in India) they can’t bear the pain. Only the fittest will survive. Role of media is very important in a democratic system. It’s considered as the fourth pillar of the democratic system. When the media frequency is high the sensibility of people to smell a crime will increase.
But what is news after that. Today news is something which provokes readership or viewer ship. In another word we can say that in India news is like a bollywood masala. When you add more and more recepies to it the visibility becomes higher. In my opinion these types of news only generate panic among people. Panic people take decisions out of their heart not out of their mind. The rational thinking will be lost.
Recent financial crisis and role of media
Presently the world is on recession. Stock markets across the world plunged. Investors and traders are selling their stocks on a loss. To a large extent I believe the situation has created by the media. When we take the case of newspapers they need huge headlines on a daily basis. Be it a brutal murder or be it an explosion or a stock market crash. They treat the story with the same mind set. In this process of sensationalism a large amount of truth will be lost.
When the media gives more space to stock market crash and less place to curative measures they give wrong message to the readers. Readers are investors and as a result of this news they will sell their stocks on a loss and will cancel their trading account. Finally the stock markets will go down further. A balanced approach is needed when media deals with such highly sensitive news. Panic creation is not the duty of the media. All News papers are now views papers. But the view they project is related with their editorial policies so they can determine their stand much before the collection of news. It is their discretion that should they stand with the negative side or the positive side of an event. Market sentiment is highly sensitive and it will react to every fraction of news events. As markets are the mirrors of the financial situation of a country when deals with financial news the media should be more and more careful. (There is a direct relation between the markets and the media, when the market is up media will get more ad revenue when the market is down their ad revenue will be less, so be careful).
Regional Media
Role of regional media’s role in the current situation is crucial. As we seen in the recent past when anything related to market happens they will give huge bold headlines saying that it is over and they will write baseless editorials about the situation. Actually they are not trying to understand the situation. They may have only superficial knowledge about the financial situation in the country so they will write out of rumors. Actually investors with experience in the stock market will not give face to these types of gas but those who are in their early stage of investment will be influenced badly by such news. The lack of subject experts is the main problem to be addressed by the regional news papers. They should also give a balanced approach to the news also.
But what is news after that. Today news is something which provokes readership or viewer ship. In another word we can say that in India news is like a bollywood masala. When you add more and more recepies to it the visibility becomes higher. In my opinion these types of news only generate panic among people. Panic people take decisions out of their heart not out of their mind. The rational thinking will be lost.
Recent financial crisis and role of media
Presently the world is on recession. Stock markets across the world plunged. Investors and traders are selling their stocks on a loss. To a large extent I believe the situation has created by the media. When we take the case of newspapers they need huge headlines on a daily basis. Be it a brutal murder or be it an explosion or a stock market crash. They treat the story with the same mind set. In this process of sensationalism a large amount of truth will be lost.
When the media gives more space to stock market crash and less place to curative measures they give wrong message to the readers. Readers are investors and as a result of this news they will sell their stocks on a loss and will cancel their trading account. Finally the stock markets will go down further. A balanced approach is needed when media deals with such highly sensitive news. Panic creation is not the duty of the media. All News papers are now views papers. But the view they project is related with their editorial policies so they can determine their stand much before the collection of news. It is their discretion that should they stand with the negative side or the positive side of an event. Market sentiment is highly sensitive and it will react to every fraction of news events. As markets are the mirrors of the financial situation of a country when deals with financial news the media should be more and more careful. (There is a direct relation between the markets and the media, when the market is up media will get more ad revenue when the market is down their ad revenue will be less, so be careful).
Regional Media
Role of regional media’s role in the current situation is crucial. As we seen in the recent past when anything related to market happens they will give huge bold headlines saying that it is over and they will write baseless editorials about the situation. Actually they are not trying to understand the situation. They may have only superficial knowledge about the financial situation in the country so they will write out of rumors. Actually investors with experience in the stock market will not give face to these types of gas but those who are in their early stage of investment will be influenced badly by such news. The lack of subject experts is the main problem to be addressed by the regional news papers. They should also give a balanced approach to the news also.
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